Most people spend the majority of their adult lives working for money. People chase the dollar with another job, a bigger house, a new location, or a fancy car. Money is an illusion. It is just another vehicle to help achieve our missions in life. If you learn to use money as a tool, it will become an enabler to fulfill your life’s goals.
The hard part is learning and uncovering what your mission is. The mission, so profound, is a culmination of a person’s life circumstances, knowledge and environment. A company’s mission is successful when it is an expression of the founder’s true mission. The founder’s passion for this mission and joy in sharing it with others motivates everyone who comes in contact with the business to fulfill the same mission. Employees, customers, investors, bankers, accountants and lawyers who come in contact with this company will be encouraged to help the founders fulfill this mission.
The mission is the primary building block to any business. It is not the money or the company structure that drives the business but rather the mission that ties all parts of the business together towards one goal. Once this mission is clear and consistently kept in focus, decision making at all levels becomes apparent. The money and company structure and all other parameters put boundaries on the mission and vision. However, they are just boundaries, not the driving force.
I have seen many founders get lost in their businesses. The missions become fuzzy over the years as circumstances chip away at the founders original dreams and vision. It is those founders that have looked fear in the face and never quit to fulfill their mission that inspire others to do the same.
Here is how:
1) Go back to your innocent ideas of what you wanted you business to look like
2) Create a new vision and mission for your business
3) Don’t quit
4) Create the steps to get your business back on track with your new vision and mission
5) Share your new vision with everyone who comes in contact with your company
Tags: Business Planning, Business Vision, Money as a Tool, Strategic Economics